Join us for a workshop designed for vocalists, musicians, and producers who want to learn how to prepare for studio recording and market their music professionally.
Mr. Edgardo Vertanessian CEO & Co-Founder, Prima Classic Record Label (USA), professional sound engineer and producer with international experience will give an workshop in Yerevan.
Workshop created for artists and those who want to learn more about recording process, album release, promotion and what’s happening behind the scenes on July 4, 2025.
Date & Time: July 4, 2025, 17:00 Yerevan time
Place: Underground Hall – Arno Babajanyan Concert Hall, 2 Abovyan St
Duration: Up to 2 hours
Language: English
To participate, please fill in the registration form:
Participation is free, although, for non-Armenian passport holders, we welcome a donation to the foundation. Will highly appreciate it if your donation is no less than 10 000 AMD ($25).
Please note that this master class is designed for all instruments, composition, conducting students, and recent graduates.
We look forward to seeing you!
BIO
“Armenians have been an important component of our Western and Christian traditions since the beginning of time, and have gone through incredible hardships whose consequences are still felt today, very vividly. It is important that their voices are given a platform—in this case, their musical voices—and that we help their people to continue to pursue excellence in their artistic expressions.” – Edgardo Vertanessian, CEO & Co-Founder, Prima Classic Record Label
Meet Mr. Edgardo Vertanessian, sound engineer and Prima Classic co-founder, and learn more about his connection to Armenia by reading his interview.
Edgardo Vertanessian
Born in Buenos Aires, Argentina, Edgardo entered the classical music recording industry at an early age, right after finishing his studies in Electronics and Recording Techniques.
Following his interest in live sound, Edgardo travelled to the United States to study Sound Systems Design and Calibration, and, back in Argentina, entered the live entertainment music industry, where he spent the following ten years working for major live sound companies in the country. He also became the Chief Engineer at two of the most iconic music venues in Buenos Aires: Teatro Opera and Luna Park.
In 2008 he moved permanently to the USA, and toured for over fifteen years with some of the biggest artists in the rock and pop industry. His position as Senior Engineer allowed him to design, calibrate, and in some cases mix, large-scale sound systems for stadiums, arenas, and theaters in the USA and around the world.
Throughout his 25-year career in live sound, Edgardo worked with: Taylor Swift (RED and 1989 stadium tours), The Who, One Direction (stadiums), Vance Joy, Guster, Drake, Kanye West, Rihanna, Jay-Z, Eminem, Trey Songz, 2Chainz, Panic at the Disco, Ellie Goulding, Seal, The Killers, Roger Waters, Madonna, Lady Gaga, Lenny Kravitz, and many others.
Juanes, Luis Miguel, Shakira, Joan Manuel Serrat, Cheyenne, Ricardo Arjona, Ricardo Montaner, Marco Antonio Solís, Alejandro Sanz, Joaquin Sabina, Julio Iglesias, Gustavo Cerati, Christian Castro, Alejandro Lerner, Maná, and many others.
He designed and calibrated sound systems for some of the biggest rock festivals in the USA, like Bonnaroo, Lollapalooza, iHeart, Austin City Limits, South by Southwest, Locken Fest, Tortuga Festival, Governor’s Ball, Hang Out Fest, and others.
He was involved in live concerts of Luciano Pavarotti, Jose Carreras, and numerous live opera productions such as Madama Butterfly, Aida, Carmen, and Turandot.
From 2016 until 2023, Edgardo was the sound engineer of Multi-Platinum Australian singer-songwriter Vance Joy, and toured extensively around the world.
In 2018 he co-founded, along with soprano Marina Rebeka, the record label Prima Classic, dedicated to recording the finest artists of the lyrical arts and classical music.
Edgardo engineered multiple opera recordings across Europe, most of them Award Winning: Faust, Thaïs, La Traviata, Il Pirata, Norma, La Vestale, Fausto, and Simon Boccanegra, among other lyrical projects. Many of these productions were broadcasted by Medici TV, ARTE, Opera Vision, and other European cultural outlets.
He recorded opera singers such as Marina Rebeka, Charles Castronovo, George Petean, Karine Deshayes, Ludovic Tezier, Francesco Meli, Benjamin Bernheim, Franco Vassallo, Luciano Ganci, Javier Camarena, Michele Pertusi, Hasmik Torosyan, and others.
Since 2023, Edgardo dedicates his full time and attention to Prima Classic and their numerous recording projects around the world. As Prima Classic’s Director and Chief Engineer, Edgardo is deeply involved with every aspect of every album, and he personally records, mixes or masters the vast majority of the label’s releases.
Thanks to the talented artists, original repertoire, and the company’s own mobile recording studio and associated recording and ATMOS studios, Prima Classic has garnered more than 30 international awards and multiple mentions in mass media outlets around the world.
Prima Classic has more than 100 releases to date (and quickly growing), and it collaborates with more that 90 artists from 25 countries in the five continents.
Many of Prima Classic’s artists are multi-million streamers, and are currently present in hundreds of playlists of the main music services worldwide.