Recordings of Armenian musicians will be heard on prestigious international platforms

Armenia Public TV’s Lurer covers a new international project supporting Armenian musicians.

Prima Classic (USA) and the Primavera Foundation of Armenia have launched a landmark initiative aimed at promoting Armenian musicians on the global stage. The project provides full financial and technical support for selected artists to professionally record and release their music on leading international platforms, including Spotify, Apple Music, and YouTube.

Watch the Lurer report for a closer look at how this collaboration is shaping the future of Armenian music.